"Sometimes I get emotional about fonts." - Kanye West. August 17, 2010
I like to draw letters. By age six, I was being scolded for drawing serifs on all my letters in class. My teacher scolded me for being "too fancy." I had begun designing letters with flourish and drawing words when most were just beginning to master how to write their own names. Instead of being given more advanced tasks, I'd be given stacks of paper to draw on as my classmates practiced their individual letters. I still draw letters and words with a quick, percise flare.
I tend to create a branding experience where the font and its style are at the forefront of identity. I play with color, shape, form, and a conceptual purpose for the logos, typefaces, and icon design. My style and approach varies with the campaign and intent, but always serves as the foundation for the purpose.
This is Dash (with the hiccups), the Dart Mascot. I drew him in Adobe Illustrator and animated him in Adobe AfterEffects in 2019. Clicking on Dash will take you to the Dart DevTools page.